Arts marketing insights : the dynamics of building and retaining performing arts audiences / Joanne Scheff Bernstein ; foreword by Philip Kotler
Main Author Bernstein, Joanne Scheff Secondary Author Kotler, Philip Language Inglês. Country Estados Unidos. Publication San Francisco : John Wiley, cop. 2007 Description XX, 294 p. ; 25 cm ISBN 9780787978442 Topical name Artes - Markting CDU 658.87
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Monografia | BER 658.8 88274 ES | Available | ES88274 |
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